Prospect Research and Marketing


Our Company.



About ProspectAbout Rob Lawrence



First to market research. Ground breaking strategies.


For pioneering research and thought-provoking strategy, you have come to the right place. Prospect Research and Marketing has specialised in identifying solutions to the most demanding and often ground-breaking briefs for over 15 years.

Prospect is best known for education research and planning. Countless universities, schools, government agencies and professional associations around the world have turned to us for campus and programme feasibility studies, marketing and brand strategies, audience segmentation plans, independent reviews and business case strategies.

In addition, we are continually engaged in the professional services arena, working with employers, business groups, service providers, government and various associations in projects ranging from satisfaction and service audits through to the market testing of new services, advertising campaigns and concepts. Our services may be highly sought after but then, our results are exceptional.


Marketing strategies and business plans

Strategic-level marketing consulting

Campaign and communications  planning, online and offline

Online surveys

Multi-media solutions

Brand strategies

Independent reviews

Advertising and campaign testing

Feasibility studies and futurecasts

Service and performance tests



About Rob Lawrence.



Prospect was founded by a marketing and communications strategist, Rob Lawrence. His desire to find creative outcomes and informed intelligence heralded the start of a research reputation which is now known around the world.

Rob plays the lead role in all assignments and is supported by a network of colleagues, associates and international experts around the world, all of whom are dedicated to finding the right outcomes and answers. In the past few years, Prospect has produced research and strategy plans across 30 countries.



Rob Lawrence and International Projects Manager, Linda Lord

Every year, Rob and his team interview tens of thousands of students, employers, business and opinion leaders, educators etc. in the pursuit of market intelligence and accurate, inspirational and insightful results. Rob presents at numerous conferences and seminars, plus the results of various independent papers and research studies are made available to all clients on a regular basis (refer blogs). For an organisation at the forefront of understanding target audience attitudes and perceptions, you have come to the right place.